Ford brings ‘Midnight Surprise’ with prizes worth Rs 11 cr

NEW DELHI: Ford India on Wednesday announced the return of its mega sales campaign ‘Midnight Surprise’ from December 7 to 9, offering consumers assured gifts totalling Rs 11 crore.

“All customers booking a Ford car during the three-day period will get a scratch card, entitling them for assured gifts on delivery of their cars within this month. The gift on bookings made during Midnight Surprise includes LED TVs, washing machines, home theatre systems, microwave ovens to latest generation iPad, iPhone X, gold gift voucher worth R 100,000 and holiday vouchers including a seven-day, six-night trip to Paris,” stated the release.

“Buying a Ford vehicle is always special, thanks to the value, features and safety on offer in each of them,” said Vinay Raina, executive director, Marketing, Sales and Service at Ford India. “With the Midnight Surprise, we have made owning a Ford vehicle even more rewarding and look forward to welcoming many new members to the Ford family.”

The offer will be valid on Ford’s entire vibrant, feature rich and value for money product portfolio comprising Ford Figo, New Ford Aspire, Ford Freestyle, Ford EcoSport, Ford Endeavour. Customers who take deliveries of their Ford cars in December will automatically qualify for a lucky draw with a brand new Ford Figo as the bumper prize.

Winner of the bumper prize will be announced on January 22, 2019. To celebrate the occasion, Ford India dealership across the country will remain open from 0900 hrs until midnight, making it more convenient for customers to test drive and book their Ford. (AGENCIES)