Excelsior Correspondent
SRINAGAR, Apr 30: Police today removed numerous tobacco advertisements promoting cigarette and other tobacco products put at display at the point of sale (PoS) in central Kashmir’s Budgam district.
A police team comprising of several police officials removed the advertisements put at display at Sheikhpora, Humhama, Airport, Budgam town and various other places in the district.
“The advertisements were removed by the police personnel as these advertisements had come up at several places clearly violating the Supreme Court order against such ads,” a senior police official said.
He said that all the material is being seized by the police squad and shopkeepers are being warned of repercussions if found offending the law in future.
“Point of sale advertising is aggressively used by the tobacco industry to promote their products. There is an urgent need of effective implementation of a comprehensive ban on tobacco product advertisement, promotion and sponsorship at point of sale,” said Afzal Makhdomi, J&K Consultant for Tobacco Control, Voluntary Health Association of India.
He appreciated the role of the police for the promptness and seriousness to curb this menace.