Excelsior Correspondent
JAMMU, Mar 29: Bharti Airtel, India’s largest telecommunications services provider and ALTBalaji, a wholly owned subsidiary of Balaji Telefilms, today announced a strategic partnership to bring exciting digital content from ALTBalaji’s portfolio to Airtel TV app users.
ALTBalaji’s complete range of original shows and hit movies, are now available on Airtel TV app. This includes popular shows like Karrle Tu Bhi Mohabbat, Haq and Bollywood hits like Once Upon a Time in Mumbai and Lootera. This will help ALTBalaji in extending its content distribution to Airtel TV app’s fast growing user base.
With this partnership, Airtel TV has further strengthened its content catalogue, which is amongst the largest in India. Customers can choose from over 350+Live TV channels and 10,000 + movies and shows on Airtel TV app. All contents on Airtel TV app is completely free for Airtel postpaid and prepaid customers till June 2018.
Sameer Batra, CEO-Wynk said, “ We are thrilled to partner ALTBalaji and bring their rich content on to Airtel TV app. This will add to the wide range of exciting digital content available to our users,” he added.