Excelsior Correspondent
JAMMU, Sept 3: Vodafone India Ltd., one of India’s leading telecommunications service providers, has received a phenomenal response to the second season of Vodafone ‘Drive into the Big League’ program, as the much awaited annual property races toward the grand finale stage.
As the call for entries ended on Aug 30, 2012, Vodafone clocked in a record number of over 270,000 entries from small and medium enterprises (SMEs) across India. The ‘Vodafone India Drive into the Big League -II’ contest is a one-of-its-kind initiative exclusively for SMEs (enterprises with turnover between Rs 10 crores and Rs 250 crores) in India, to win a once in a business’ life-time opportunity of having their company logo placed on the Vodafone McLaren Mercedes cars that will race in the second season of Indian Grand Prix, slated for October 26-28, 2012.
Entries to Vodafone Drive into the Big League -II have come in from cities and towns across all states viz Assam, Bihar, Gujarat, Haryana, J&K, West Bengal, Uttar Pradesh, Punjab, Delhi, Karnataka, Odisha, Andhra Pradesh, Maharashtra, and Madhya Pradesh among others. An interesting trend to note is that majority of the responses have been received from enterprises in the manufacturing sector followed by wholesale and retail trade.
Expressing great pleasure at the amazing response, Naveen Chopra, Director – Vodafone Business Services, said, “Vodafone Drive into Big League has been a great mutual enabler. As we have provided technology support to SMEs to be better equipped to deal with the future and grow, it has also helped us with a great window of business opportunities. Through this association, we would like our customers to absorb the twin messages of Speed and Superior technology- which are prime differentiators for Vodafone India”, adds Naveen.
In the Build-up to the Grand Finale, the fastest growing enterprises over the last 2 – 3 years will be shortlisted from these entries for the qualifying rounds that will be held from Sept 7-13, 2012.
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