Excelsior Correspondent
JAMMU, July 25: V-Guard Industries Limited, a leading electrical and electronics major, today announced the launch of its latest offering of instant and storage water heaters in Jammu.
The range includes Pebble DG, Steamer EPAC and Irish, which are ergonomically and aesthetically designed range of water heaters and comes with a 5 star rating for power efficiency.
Steamer EPAC has a 3 mm thick coating and Engineered Polymer Anti Corrosion (EPAC) technology, which separates the tank from water and guarantees 100% rust-resistance. The Pebble DG comes with intelligent scheduler, touch control, audible alarm indications with wireless remote control and a special anti-crack protection for the inner tank, thus increasing the life span of the product.
At present, V-Guard electric water heaters are available in Jammu through distribution concept at M/s Cecil Associates, Jammu. The plan is to penetrate Jammu further over the next few years to emerge as the market leader.
The product range will be available in 6 l, 10 l, 15 l, 25 l and 35 l in the markets across Jammu.
Sharing his thoughts on launch of new range of water heaters in Jammu, Rajesh PR and Eapen Etty RM Marketing North Zone, V-Guard Industries Limited, said, “The electric water heater market in India is growing at a rate of 15-20% every year. The launch of new water heater models further consolidates V-Guard’s position in the market. South India (Tamil Nadu, Andhra Pradesh and Karnatka) accounts for 70% of our business. Jammu is a significant market for the brand. We will continue to explore the market to maintain the growth momentum”.
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