Excelsior Correspondent
Srinagar, Mar 16: JK Tourism while continuing its efforts to attract summer visitors to the UT of Jammu Kashmir organised an impressive roadshow in Lucknow the capital of UP today in the convention hall of Hotel Fairfield (Marriott) Gomti Nagar.
The roadshow included a series of events starting with press briefing media interaction, followed by interaction with the travel trade of UP.
Organised by the JK Tourism Department in collaboration with the association of Jammu Travel agents and Travel Trade Association of UP, JK Tourism has deputed two officers, Dy Director Tourism Jammu Anil Kumar Chandeil and Shahnawaz A Shah Marketing head SKICC to Present Jammu Kashmir’s rich Tourism attractions like pilgrim Tourism spots, leisure, adventure, cuisine, culture, heritage, Lakes, Tourism, festivals, conference Tourism, Golf infrastructure, handicrafts, wildlife, temples and shrines.
Anil Kumar briefed the media and travel trade about the present Tourism scenario and Governments facilitation for the upcoming tourism season and showcased the rich heritage, temples and scenic beauty of Jammu while Shahnawaz, Marketing head SKICC presented the larger canvas of Kashmir for the summer season vis-à-vis, pilgrim Tourism, Adventure, Golfing, shopping, conferencing and other craft and cultural heritage of Kashmir and Jammu.
The team also spoke about the common thread between Lucknow and Kashmir since the era of Nawab Asif ud Doulah and stressed the people of Lucknow to send a large chunk of visitors to the Himalayan paradise which was reciprocated well by the audience including the major travel trade bodies of UP.
TAAI chairman for UP and Uttarakhand S M Akhlaq Sheeraz, President Travel Trade Association of UP Vivek Pandey, Y P Singh, Director ARI Department of culture, Rajesh Chandan President Association of Jammu Travel agents and Amit Gupta Gen secretary Association of Jammu travel agents also spoke on the occasion.
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