
Excelsior Correspondent
JAMMU, July 17: Unveiling the renovated Tanishq Store at Maharaja Gulab Singh Marg here, North Regional Business Manager for Tanishq, Vidya Sagar, announced the launch of their new collection in Jammu ‘Inara’, which means ‘shine’ in Arabic.
Speaking on the occasion, Sagar said that the Store, which is in existence since 2011, has now been enhanced in size to 3300 sq feet. He said, “The Store is now conforming to the new retail identity housing the wide range of designs from Tanishq”. Customers can now discover an exquisite range of gold and diamond jewellery, solitaries and colour stones, besides a shopping experience, which will leave them spellbound.
Announcing the launch of ‘Inara’, he said that it is inspired from the endless and formless cosmos. It takes inspiration from various elements of space like the swirls of the galaxies, the orbits and rings of the planets, the shower of the meteors, the stars and their brilliance and the power of Big Bang.
The products in the collection are judiciously designed to give a very high perceived value by using innovative techniques. Thus the product would have a very large spread for relatively much lower price.
Titan Industries Limited has also launched ‘Encircle’, the unified loyality program, which lets customers earn points while transacting across all Titan stores (World of Titan, Tanishq, Helios, Fastrack and Titan Eye Plus). These points can be redeemed across the Titan universe.