Excelsior Correspondent
JAMMU, July 15: Shuhul Automobiles Private Limited unveiled new Bolero Neo today.
The Bolero Neo was unveiled by chief guest Deepak Digra SP South Jammu and guest of honour Ghulam Mohammad Guroo Chairman Shuhul Group of Companies in presence of Amandeep Singh Bains, ASM Mahindra & Mahindra, Mushtaq Guroo MD Shuhul Group, Bilal Guroo and Owais Guroo Directors Shuhul Group, Mian Adil Aslam CEO Shuhul Group, Gurtaj Singh GM, Sahil Bakshi SM and Rakesh Sharma ASM, SHO Police Station Bahu Fort Inspector Deepak Pathania along with members of civil society and valued customers.
In a statement, Owais Guroo said, “Mahindra and Mahindra Limited, one of the leading automobile companies in India and the world’s largest tractor company by volume, today launched the new ‘Bolero Neo’. Available at all Mahindra dealerships across India from today, the new Bolero Neo is launched at an introductory price of Rs 8.48 Lakh (Ex-Showroom Price, All India) for the N4 variant. The new Bolero Neo will cater to the evolving customers looking for an SUV that is tough and authentic yet modern and trendy. The existing Bolero will continue to sell along with the Bolero Neo in the market”.
“The Bolero Neo combines the new age customer’s affinity towards tough, powerful, go-anywhere capable SUVs with their persona and aspirations for a modern and trendy SUV. The design, performance, and engineering enhancements in the new Bolero Neo make it a modern, unmissable and authentic SUV for the bold and fearless Young India. The addition of Bolero Neo to our brand portfolio will help us retain Bolero amongst the top 10 selling SUV’s in the country”, he added.
“Built on the third-generation chassis which it shares with the Scorpio and Thar, the Bolero Neo has powerful attributes that set it apart. Its rugged body-on-frame construction, the proven Mahindra mHawk diesel engine and Multi Terrain Technology give Bolero Neo the ability and confidence to conquer rough terrain. Comprehensively loaded with all the key features, the Bolero Neo reiterates our unstinted commitment towards product quality, performance, core SUV attributes and value”, he stated.
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