Red Chief opens its new store in Kathua

Company executives displaying Red Chief products at its new outlet at Kathua.
Company executives displaying Red Chief products at its new outlet at Kathua.

Excelsior Correspondent
JAMMU, June 30: Red Chief, one of leading genuine leather brand from Leayan Global Pvt. Ltd., has launched it’s another exclusive premium brand store at Kathua.
The brand currently has 182 plus company-owned store pan India and has also marked a phenomenal presence in 24 states through more than 5000 multi- branded outlets.
To further adding to top line, the brand’s online sales through e-commerce platform is also growing at a faster rate. On this exclusive store, Raman Kumar, (VP- Retail) said, “This high-street store has been opened to meet the growing demand in Kathua and nearby areas to cover huge untapped customers and would offer not only formal and casual shoes, sandals but also apparels and accessories with latest spring – summer collections 2021”.
In these stores, consumers can walk in and experience the whole brand concept and see the width of our range through our well trained staff to entail greater interaction with consumers, which would motivate them to become better versions of themselves.
“The demand for Red Chief products has also created a need for further expansion of our store network. We are planning to set up 24-25 more exclusive premium stores in current financial year, majority of which would be in tier I, II and III cities,” Kumar added.
Red Chief is well known for its genuine high quality leather footwear and outstanding selection of apparels and accessories. At present, footwear constitutes the biggest segment for the company, followed by apparels and accessories.