NEW DELHI: Salman Khan has turned brand ambassador of Indian contingent for Rio Olympics 2016 and the superstar says he will try to popularise the games as he feels they don’t get the viewership they deserve.
Cricket is often blamed for less popularity of other sports but Salman believes people themselves don’t watch other games.
“Olympics doesn’t get the viewership it deserves, which cricket gets, and that’s because we watch it more and other sports don’t get it because we don’t watch them… We are to be blamed,” the 50-year-old actor told reporters here.
“Now, when so many games will be available under one umbrella (Olympics), you will automatically develop interest and then you will have your heroes in individual sports. People would want to go to stadiums to watch their heroes play and hence the popularity will increase. This is the intention,” he said.
The “Bajrangi Bhaijaan” star also intends to travel to Rio de Janeiro, Brazil to support Indian athletes. (AGENCIES)