Excelsior Correspondent
JAMMU, Nov 27: Indian Terrain Fashions Ltd. is one of India’s leading menswear brands offering a complete range of casual wear and sportswear.
Founded by Venky Rajgopal, a first generation entrepreneur, the objective of the company is to provide an entire wardrobe of products including shirts, trousers, jackets and accessories with simplistic styling and innovative fit to mature men between the ages of 25 to 44.
Having been successfully providing men a significantly large and interesting apparel collection for more than a decade now, the brand launched Indian Terrain Boy targeted towards the 4-16 year old smart mature adult minded boys hence offering the classic dressing style of men to young curious independent boys. The brand has received widespread appeal in key markets across the country and this season with the key objective of engaging with the boy consumers in a way they would love it best, a mall activation program has been launched named “Tackle the Terrain”.
Brief of the activity :
Active boys turn obstacles into fun! “Tackle the Terrain” is an exciting, action-packed obstacle course open to boys between 8 and 12 years. Spread over 6 stages, this course promises a thrilling experience for its participants as they run, hang, climb, crouch and of course, have fun.
The fastest ones who rush through these 6 hurdles to reach the goal will receive goodie bags from Indian Terrain Boy. Those not lucky enough to finish at the top will receive certificates and – needless to say – a standing ovation. So here’s your chance to experience a terrain that’s like none other. Get set go!
Tackle the Terrain by Indian Terrain Boy is happening at Wave Mall, Jammu where the Indian Terrain Store is located at the lower ground floor.