Excelsior Correspondent
JAMMU, June 13: Father’s day is around the corner (June 18, 2017) and it is the best day to pamper ‘The Heroes of our Life’. Leave those cliché gifts and give something that they will want to keep for years. Marking the occasion of Father’s Day, PCJ, India’s leading jewelry brand has launched their new collection—Darsh by PCJ that focuses on jewelry for men.
DARSH, an exclusive collection by the renowned brand, has been dedicatedly designed to provide an exquisite range of 22Kt pendants for men, complimenting the chivalrousness and sturdy characteristics of men.
Catering to the new concepts in vogue, the designs have been made bold using geometric forms and 3D shapes with a modern, edgy look that adds a dash of freshness to the pendants. The use of Cubic Zircon in subtle form sets them apart and seems to sprinkle the love on gilded treasures. An amalgamation of several techniques such as frosting, high polish, textured, and enameling further enhances the design.
Throwing light on the collection, R K Sharma, Executive Director and COO, PC Jeweller said “Through Darsh, we’ve tried to give in a modern, contemporary twist to the traditional pendants for men that are very much wearable and look elegant. The collection has a unique theme wherein strong qualities have been depicted through geometric 3D designs, which is a unique concept.”
“Father’s day is a perfect occasion to gift something unique to your father. A pendant that depicts their personality in a beautiful way is an ideal gift,” he added.
All the pendants have their names with powerful and beautiful meanings that will complement the personality of the wearer.
Price Range of perndants is from Rs 9,582 to Rs 23,000
“Darsh” collection offers a wide array of pendants in beautiful designs with an amazing concept behind it. To have a look at the complete collection, visit our website: www.pcjeweller.com.
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