JAMMU, Nov 17: In order to tackle the menace of road accidents and increase awareness about road safety, Trilok Singh, an Automobile Engineering student of Chandigarh University has come up with a new start-up “The Safe Zone” where quality assured and safety standard compliance products for two wheeler accessories would be available through online mode.
The online portal for Safezone was recently launched by Shefali Bansal, Program Director, IBM India, during an international conference organized at Chandigarh University.
After experiencing a devastating motorbike accident himself, Trilok came up with the idea of safe zone. “I realized that it could have been better if I was wearing a helmet or other precautionary accessories,” he said. “The Road Safety movement, Sadak Suraksha Jeevan Raksha initiated by Government of India has a lot of potential to curb the menace of accidents and Safezone is a step to propel the idea” he further added.
Headquartered in Jammu city, the newly launched startup will ensure the safety of two-wheeler drivers by offering more than 2000 products that qualifies the quality standards set by Government. With an initial investment of 12 lacks Trilok eyes for a 10 percent profit in the very first year of the sales.
“We are currently offering imported 3-layed Italian Helmets, riding jackets, waterproof riding shoes, spill proof chain clean & lube, light-weight puncture fixers, riding jeans & customized jackets and knee protectors and are soon planning to open 2-wheeler service centers offering premium services like pick and drop facility for the vehicles” Trilok informed.
Road accidents involving two wheelers accounts for about 33 percent of the total accidents that happens during a calendar year, which makes the two wheeler riders most vulnerable to unsafe road conditions in India. India witnesses 17 deaths and 55 road accidents per hour which is highest in the world and almost half of the road fatalities amongst them are in the 18-35 age groups. Of the 52,500 two-wheeler riders killed in road accidents in 2017-18, 19.3 percent were not wearing helmets at the time of the accident.