Airtel launches New prepaid packs with premium content from ZEE5

KOLKATA:As part of its strategic alliance with ZEE5, India’s Entertainment  Super-app, Bharti Airtel (“Airtel”) today launched new propositions for its mobile customers in India.

These prepaid propositions are designed to deliver an exciting digital entertainment experience to Airtel smartphone customers by unlocking the full ZEE5 premium content catalogue to go with generous high speed data allowance and unlimited calling benefit.    The New Rs 289 prepaid bundle offers Unlimited Calling, 1.5 GB/day, 100 SMS/day  plus full access to the entire ZEE5 catalogue, which includes hits such as Ghoomketu,  Chintu Ka Birthday, Rangbaaz Phirse, Lalbazaar to name a few.

The bundle comes  with a validity of 28 days. In addition, as part of Airtel Thanks benefits the customer also gets access to Airtel Xstream content and Wynk Music subscription. The Rs 79 top-up offers subscription to the entire ZEE5 catalogue for 30 days. The  convenient top up will be available to all Airtel customers through the Digital Store  Section on Airtel Thanks App.  Customers can purchase the new prepaid pack on Airtel Thanks app, www.airtel.in  and at all Airtel retail stores across India, an Airtel spokesperson on Tuesday said.

Shashwat Sharma, Chief Marketing Officer, Bharti Airtel said, “With massive surge  in consumption of digital content on smartphones, Airtel’s new prepaid packs make it  simpler for millions of customers to access rich content from ZEE5 without having to  worry about managing separate subscription charges. Our users can enjoy this exclusive content offering on Airtel 4G, which has been consistently rated as India’s  top mobile network for video by global experts.” (AGENCIES)

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