Excelsior Correspondent
JAMMU, Apr 19: Tyaani Jewellery, founded by Karan Johar, today inaugurated its 12th exclusive retail store in Jammu in a grand function, strengthening its footprint in key markets across the country.
The new outlet reflects the brand’s continued commitment to craftsmanship, consistency and design excellence. With each expansion, Tyaani underscores the collective efforts of its teams, partners and loyal clientele who have contributed to its steady growth.
The inauguration of store was graced by Bollywood actress Maheep Kapoor, whose presence added elegance and warmth to the occasion, making the milestone even more special for the brand.
Her attendance highlighted the brand’s strong association with fashion, luxury and contemporary lifestyle.
Addressing the gathering, Maheep Kapoor emphasised that the milestone goes beyond expansion.
“Reaching the 12th store is not merely about growth, but about progressing responsibly while preserving the integrity of craftsmanship and design philosophy,” she said.
She further noted the strong affinity of Indian women towards jewellery and expressed enthusiasm about the brand’s presence in Jammu.
“We are delighted to bring our exclusive and timeless collection of diamond jewellery here, pieces that are comfortable to wear and unique in style,” she added.
Managing Director of the store in Jammu, Akshay Jamwal highlighted the significance of the store for local customers.
“Earlier, people from Jammu had to travel to Delhi or Mumbai for designer jewellery. Now, they can access the latest designs right here at competitive prices,” he said.
To mark the launch, the store is offering a flat 10 percent discount on diamond jewellery, inviting customers to explore its curated collection.
Known for blending traditional Indian artistry with modern aesthetics, Tyaani Jewellery continues to expand its presence while staying rooted in its design ethos.
The new store reinforces Tyaani’s commitment to strengthening its presence in key markets while maintaining its core values of craftsmanship, consistency and design excellence.
Each store represents the collective efforts of its teams, partners and loyal customers who have supported the brand’s steady growth over the years.
Follow our WhatsApp channel
