Excelsior Correspondent
JAMMU, May 3: Tanishq, the largest jewellery retail brand under the prestigious Tata umbrella, announced the opening of its new store in Jammu today.
This marks Tanishq’s third store in the state and second in the city, underscoring the brand’s commitment to expanding its presence in key markets.
As per a statement, the inauguration event of the new store took place on the ground floor near Garden Estate, Trikuta Nagar, in presence of Kalyani Seshadri, Head of Customer Experience, Pan India, and Arun Kumar, Regional Business Manager, North 2.
To celebrate the opening, Tanishq offered a special promotion where customers will receive a free gold coin with every purchase from May 3rd to May 5th, 2024.
Spanning 3000 square feet, the new store features a lavish array of Tanishq’s signature collections.
The statement further said customers can explore a wide range of stunning jewellery from the exclusive festive collections “Dharohar” and “Alekhya.” “Dharohar” takes inspiration from timeless heirloom artefacts, while “Alekhya” celebrates indigenous heritage art forms, portraying today’s woman as the “Karigar of her life.”
The store also offers the “GlamDays” collection of versatile daily wear and “String It,” a line of modern, lightweight jewellery.
In addition, the Dogris’ collection highlights the local flavors of the region, and “Rivaah”-Tanishq’s dedicated wedding jewellery sub-brand-provides meticulously crafted pieces catering to the diverse fashion preferences of women across India, making it a one-stop destination for bridal shopping.
Regional Business Manager, North 2, Arun Kumar expressed his enthusiasm during the inauguration, “We are thrilled to announce the grand opening of our newest store in Jammu. As a beloved national brand, our primary aim has always been to deliver exceptional service and maintain the Tanishq legacy of quality and satisfaction for all occasions. This new store represents another significant step towards that goal.”
The launch event also saw participation from major business organizations in Jammu, including the Chamber of Commerce and Industries led by President Arun Gupta and FICCI FLO J&K chapter led by Chairperson Ruchika Gupta.
Tanishq has been synonymous with superior craftsmanship and exclusive designs for over two decades. Each store, including the newest in Jammu, is equipped with a Karatmeter, ensuring customers can verify the purity of their gold efficiently.
Currently, Tanishq operates over 400 exclusive boutiques across more than 240 cities, continuing to enhance its reputation as India’s most-loved jewellery brand and meeting the traditional and contemporary needs of the Indian woman.
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