NEW DELHI: People are more worried about economic crisis than health issues emanating from coronavirus pandemic, according to an online study conducted by IIM Lucknow on “Understanding public sentiment during lockdown”.
The study – conducted by Centre for Marketing in Emerging Economies (CMEE) at IIM Lucknow – revealed that majority (79 per cent) of people are worried and surrounded by feeling of fear (40 per cent) and sadness (22 per cent).
The study, based on responses of participants from 104 cities across 23 states, said majority of respondents are worried about the economic impact of the lockdown.
The other dominant fear among the people is the irrational behaviour of people, once the lockdown is lifted.
“Worries of economic impact are top most in mind of people (32 per cent) while fear of others behaving irresponsibly during lockdown (15 per cent) and the uncertainty of it all (16 per cent) are the other key fears.
“The single largest reason for worry voiced related to the economic impact of the lockdown following by the uncertainty around how long this will last. Worry of getting infected was not actually their biggest worry (14 per cent),” it said.
The research study was conducted by Satyabhusan Dash and Avinash Jain (IIM Lucknow) in association with Ashu Sabharwal and Ankita Singh ( Qualisys research & consulting) and Mohankrishnan (Former VP, Kantar). (AGENCIES)