Excelsior Correspondent
LADAKH, Dec 3: The weeklong ‘Matru Vandana Saptah’ campaign to spread awareness about Pradhan Mantri Matru Vandana Yojana (PMMVY) was inaugurated by CDPO Tai Suru, Parveen Akhtar at Kargil near here.
Theme of the campaign, being held from December 2-8 is ‘Towards Building a Healthy Nation-Surakshit Janani, Viksit Dharini’.
Anayat Ali and Parveen Akhtar told Excelsior that weeklong celebration would include activities like meetings of Gram Sabha/Urban local bodies, enrolment drive of beneficiaries, drive for resolution issues, backlog clearance drive, organization of Village Health, Sanitation and Nutrition Day etc.
Parveen Akhtar said, the department will explore possibilities for 100 percent coverage of beneficiaries under PMMVY scheme so that assistance can reach to targeted population.
She further urged the general public to approach concerned Anganwadi workers to get registered under the scheme.
Akhtar also said, despite of this bone chilling winter conditions all the Anganwadi workers and helpers of Tai Suru will try hard to aware the people about the objective of the scheme, that is providing partial compensation for the wage loss in terms of cash incentives so that the women can take adequate rest before and after delivery of the first child.
She also said that cash incentive provided would lead to improved health seeking behavior amongst the Pregnant Women and Lactating Mothers.04
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