Excelsior Correspondent
JAMMU, Aug 26: Jammu and Kashmir Trade Promotion Organization (JKTPO) has participated in India Geographical Indications (GI) Fair 2022 held from 26-28 August at India Expo Centre & Mart, Noida, a flagship B2B event organized by Export Promotion Council for Handicrafts (EPCH).
MD, JKTPO, Dr Devansh Yadav mentioned that the participation in India GI Fair 2022 have given exposure to the GI Tag product users of agro and food processing & Handloom & handicraft-based members from J&K to showcase their qualities & strengths & uniqueness, this would help the members to generate more authenticate business enquiries and tie-ups for further business growth nationally & Internationally.
He mentioned, J&K has 9 GI tagged Products (Kani Shawl, Kashmir Pashmina, Kashmir Sozani Craft, Kashmir Saffron, Kashmir Paper Mache, Kashmir Walnut Wood Carving, Khatamband, Basmati, Kashmiri Hand Knotted Carpet) and many more are in pipeline to get GI tag. Basohli Painting from Kathua is likely to get GI Tag very soon.
The collective intellectual heritage and ethos of GI Tagged products of India is constituted in this show with International Buyers. India GI Fair aims to connect these invaluable native products, to connoisseurs and clientele of the global market.
He stated that the prime objective of JKTPO is to promote, organize, manage and participate in the trade fairs and exhibitions in India and abroad on regular basis to promote J&K Industries and enhance its global competitiveness. JKTPO also build, support, maintain, increase and promote trade related activities and infrastructure in the UT of Jammu and Kashmir.
JKTPO sponsored & facilitated 10GI registered users from J&K to showcase their product or service to enhance their visibility during the exhibition as well as to build business connects. The Exhibitors were Pampore Saffron Farmer Producer Company Limited, Sarveshwar Foods Limited, Meeras Carpet Weavers Industrial Co-Operative Limited, Golden Arts, J&K State Handloom & Handicraft Dev. Corp., Basohli Vishwasthali Art & Painting Handicrafts ICS Ltd., MehnatKash Kashmir Weavers Handloom Cooperative Society, Corporate Suppliers, M/S Khawaja Aijaz Hussain & Royal Pashmina Crafts
JKTPO organizes various activities like Buyer-Seller Meets, Trade Fairs, Exhibitions, Conferences, Seminars, Business delegations to name a few. Industries from Jammu & Kashmir should become member with JKTPO to get updated about upcoming initiatives & activities and leverage the opportunities for business networking & growth.
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