SRINAGAR: The Jammu and Kashmir Tourism Department today claimed that its Facebook page has been ranked second among all state tourism boards in the country by the social media giant.
Facebook did the ranking based on total interactions including reactions, shares and comments on the page from January 1, 2017 to December 31, 2017.
Owing to its aggressive tourism promotion campaign on social media, the Facebook page of the JK tourism has been ranked second among all state tourism boards in India in 2017, the department said in a statement.
The Kerala Tourism Facebook page having 1.5 million likes has been ranked first and Gujarat Tourism Facebook page having 1.2 million likes third in the ranking.
The JK Tourism Department launched its official page in January last year and despite being just a year old, it has taken lead over the pages of tourism board of Gujarat, which has Bollywood superstar Amitabh Bachchan as its brand ambassador. (AGENCIES)
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