J-K chief secy chairs high-level meet to review tourism promotional campaign

SRINAGAR: Jammu and Kashmir Chief Secretary B V R Subrahmanyam reviewed on Sunday promotional campaigns for wooing tourists, days after the state administration withdrew its August 2 security advisory for holiday-makers and Amarnath pilgrims.

The advisory, asking tourists to leave the Valley immediately due to “terror threat”, was issued days before the Government abrogated the special status to Jammu and Kashmir under Article 370 of the Constitution.

Subrahmanyam on Sunday also reviewed the overall functioning of the tourism sector and stressed on outsourcing assets and exclusive marketing portals for houseboats and incentivising paying guest houses, an official spokesperson said.  (AGENCIES)