Intel forecasts India’s tablet demand at 16 pc of APAC & Japan

BANGALORE, May 8:  Intel today said tablet demand in India is forecast at 16 per cent of the Asia Pacific and Japan demand (excluding-China) for 2014.
“Intel estimates the overall tablet demand in Asia Pacific and Japan will be up 32 per cent year-on-year in 2014,” Intel Asia Pacific and Japan Director- Software and Services group Narendra Bhandari told reporters here.
Speaking at the Annual Intel Mobility Roadshow, he said “In particular, India, Indonesia, Japan and Australia will equate to 59 per cent of tablet demand.”
“Tablet demand in India is forecast at 16 per cent of the Asia Pacific and Japan (excluding-China) demand for 2014,” he added.
Bhandari said there are over 200 million middle-class potential customers in India alone for different screen sizes across different price points.
“We are seeing lot of traction in 7 to 9 inch space. We are working with our OEM partners to bring Intel- based tablets starting Rs 10,000,” he added.
Bhandari also pointed out that “Intel is aggressive in customising its solutions for the enterprise as well as manifesto driven state governments and working with developers to drive localised applications.”
Intel officials said the company’s strategy is to accelerate growth in India, driven by an increased focus on new mobile form factors like 2 in 1s and tablets. (PTI)