NEW DELHI, Oct 2: Italian skincare firm Officina Farmaceutica Italiana (OFI), which sells its products under Bottega di LungaVita brand, plans to launch its prescription range of products across the country next year while it continues to increase its points of sale here.
“We have launched our prescription range of products under Cosmida brand, on a pilot basis with a few select doctors. Our focus next year will be to launch it across India. Next year we will also work on increasing our points of sale in the country,” Officina Farmaceutica Italiana President Alberto Donati told PTI.
“At present, we have 120 points of sale spread across North and East India. We will open 80 more points of sale. We plan to expand it in West and South India next year,” OFI India MD Arjun Khurana said.
The company’s points of sale include flagship stores and shop-in-shops at malls, spa and hotels.
Bottega di LungaVita, which sells the same products across all its markets, offers products catering to baby, mother, skincare, perfumes and personal care. Its products are made in Italy and imported in the country.
When asked if the company will consider manufacturing products in India, Donati said: “We might look at manufacturing here in future if the business grows big enough. But in the near future, we will import them.”
Bottega di LungaVita brand entered India in 2013. It sells the products in over 100 countries. (PTI)
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