Vodafone launches ‘Double Validity’

Excelsior Correspondent
JAMMU, Aug 27: Vodafone India, one of India’s leading telecom service providers launched “Double Validity” on rate cutter packs, giving pre-paid customers a great reason to talk more at lower rates.
The offer on rate cutter pack will enable customers to talk more at attractive rates, affordable prices and an opportunity to double the validity of the product at a nominal cost of INR 7.
All pre-paid customers of Vodafone in J&K can avail this offer through any of the following routes (via 121, through the special offers section on the Vodafone website and My Vodafone app) and can choose to double the validity of the selected voice rate cutter pack by paying just INR 7. This value offer is valid on the rate cutter packs pre-fixed with “Double Validity”.
Elaborating upon the Vodafone “Double Validity” offer, Pushpinder Gujral, Business Head, J&K, Punjab, HP, Vodafone India, said, “Mobile telecom services in J&K are still largely voice dominated. Double Validity is one more customer centric initiative from Vodafone, conceptualized with the objective of ensuring our customers get control on how they utilize their plan and get full value for money. It is a refreshing new offering that blends affordability with customer empowerment”.
In order to enhance awareness and adoption of the Double validity offer, Vodafone is also launching a high decibel marketing campaign across TV, outdoors, retail, radio and digital, he added.