Reliance Industries unveils ‘MI Emirates’ and ‘MI Cape Town’ –
brand name and identity of its teams in UAE’s International League T20
and Cricket South Africa T20 League
Mumbai / Dubai / Cape Town, 10th August 2022: Reliance Industries Limited, the
owners of Mumbai Indians, today unveiled the name and brand identity of the two new
franchises joining the Mumbai Indians #OneFamily. ‘MI Emirates’ in UAE’s International
League T20 and ‘MI Cape Town’ in Cricket South Africa T20 League are the team names
that will adorn the iconic blue and gold of the team.
Introducing ‘MI Emirates’ and ‘MI Cape Town’: View the film here
‘MI Emirates’ and ‘MI Cape Town’ – these names were chosen as they call out the specific
regions from where the teams will be based. The teams, ‘MI Emirates’ or phonetically “MY
Emirates” and ‘MY Cape Town’ respectively, are dedicated to fans across both the Emirates
and Cape Town. The new entities take the iconic Mumbai Indians identity and weaves in
the local influence. The global expansion of #OneFamily will bring to the leagues the ethos
and the values that have helped elevate Mumbai Indians to be one of the most loved teams
in franchise cricket.
Mrs. Nita M. Ambani, Director of Reliance Industries, said, “It gives me great pleasure
to welcome ‘MI Emirates’ & ‘MI Cape Town’, the newest additions to our #Onefamily. For
us, MI goes beyond cricket. It embodies the ability to dream, be fearless and foster a positive
attitude in life. I am sure that both MI Emirates and MI Cape Town will embrace the same
ethos and take MI’s global cricket legacy to even greater heights!”
Reliance Industries has played a crucial role in evolving the sports ecosystem through
ownership of cricket franchises, football league in India, sports sponsorship, consultancy,
and athlete talent management, and bringing in industry best practices.
In addition to unveiling the brand identities, the social media handles for both the teams also
went live. Follow us on:
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