Excelsior Correspondent
JAMMU, Mar 21: Godrej & Boyce, part of the Godrej Enterprises Group today introduced its Food and Microbiology Lab.
The new lab facility allows Godrej to scientifically study food behaviour, preservation techniques and hygiene factors, ensuring that its appliances are designed to truly serve the needs of Indian consumers.
Equipped to assess a wide range of scientific parameters like pH levels, ripening stages, humidity control and microbial activity to hedonic factors like taste, texture and appearance, the lab plays a vital role in enhancing product capabilities.
Speaking on the occasion, Kamal Nandi, Business Head and Executive Vice President at Appliances Business, Godrej Enterprises Group said “Our new Food and Microbiology Lab is a testament to our consumer-centric approach, driving innovations that solve real problems, and unlock value for consumers. By prioritizing tangible benefits like food preservation, indoor air quality and more, we design appliances that thoughtfully make a difference in our consumers’ daily lives.”
Burzin Wadia, Head of Research & Development at Appliances Business, Godrej Enterprises Group said, “We launched our Food and Microbiology Lab to analyse how food, air and fabric interact with our appliances. From monitoring food freshness parameters to air and cloth quality, this facility will allow us to engineer appliances that deliver tangible benefits to our consumers. Our focus remains on creating solutions that seamlessly integrate into our consumers lives.”
This advanced setup empowers the brand to accelerate product development timelines and bring innovative, consumer-centric appliances to market.
The lab supports categories like Refrigerators and Microwave Ovens with extension plans to support microbiology based research across categories from cooling led domains like Air-Conditioning and Refrigeration to Cleaning categories like Washing Machines.
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