Excelsior Correspondent
JAMMU, Jan 10: Dr Babar Afzal, who is associated with Pashmina, has been invited by ‘Project 100’ to share his work, journey and vision ahead for the industry eco-system at a profiled international event in March 2021.
A handout stated that his life’s work and journey was selected to be turned into a documentary titled ‘Call of Pashmina’ by international directors and has also won over seven international awards.
Afzal left a Silicon valley career to highlight complex issues concerning Pashmina eco-system which include climate change leading to the displacement of nomadic and weaver communities, preserve the diminishing species of the delicate Pashmina goats, fight against exploitation by traders and middle-men, prevent demoralisation and depression among artisans, introduce healthcare and education in the community and building a technology of trust for the consumers of Pashmina around the world.
His work has won him national and international awards like Rajiv Gandhi Excellence Award, Dr B.R Ambedkar Award, Shri Rabindranath Tagore Award, Promising Indian Award, The Karmaveer Chakra Silver and Bronze, The Bharat Gaurav Award, Social Entrepreneur of the Year Award, Honoris Causa etc.
He is using a new art form as a centre piece to reposition Pashmina on the global platform to trigger a conversation about sustainability.
The prestigious award was conferred by Project 100 which aims towards a sustainable environmental solution and selects organization and individuals from around the world who are working and contributing in powerful manner within their societies.
The Jury congratulated Dr. Afzal for this honour and encouraged him for doing the work which is going to impact one million lives across the region.