Excelsior Correspondent
JAMMU, Nov 30: Baidyanath-Jhansi, a leader in Ayurvedic wellness with a legacy of over 100 years, has named Yoga Guru Sohan Singh Yadav as its Brand Ambassador. Yadav, a native of Jhansi and a staunch advocate of holistic health, embodies the integration of yoga and Ayurveda to enhance vitality, stamina, and overall well-being.
“Yoga and Ayurveda are foundational to my training,” said Yadav. “Baidyanath’s products have supported my energy and endurance, especially during my recent Everest expedition.”
On September 13, 2024, Yadav set a world record at Everest Base Camp (5,364 meters), performing advanced yoga poses such as the Scorpion, Peacock and Headstand. This feat earned recognition from the Asia Book of Records and the India Book of Records, showcasing the adaptability of yoga in extreme conditions.
Baidyanath’s Ayurvedic solutions, known for bolstering immunity, respiratory health, and recovery, complement Yadav’s commitment to physical and mental strength. This partnership emphasizes the enduring relevance of Ayurveda and yoga in modern wellness, offering a natural approach to vitality and performance for practitioners and enthusiasts alike.
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