LPU offers Industry-Integrated BBA and B. Com Programmes

Excelsior Correspondent

JAMMU, July 7: In order to meet the demand for graduates, to equip them with relevant skills and practical knowledge and responding to these changing requirements, Lovely Professional University (LPU), through its Mittal School of Business, offers a diverse portfolio of BBA and B.Com programmes that combine academic learning with strategic collaborations, specialised programmes and experiential learning.

Designed to bridge the gap between classroom education and professional expectations, LPU's BBA and B.Com programmes combine academic learning with practical experiences through live projects, internships, industry collaborations, workshops, hackathons, guest lectures, professional certifications, MOOCs and undergraduate research.

LPU's B.Com programmes combine a strong foundation in commerce, accounting, finance, taxation and business management with industry-relevant specialisations and globally recognised professional pathways.

Complementing its commerce offerings, LPU's BBA programmes equip students with specialised skills aligned with emerging business sectors.

Students can pursue programmes in Artificial Intelligence & Machine Learning, Cargo, Logistics & Supply Chain Management, along with high-demand domains such as Digital Marketing, Business Analytics and Financial Markets.

Supported by practical learning through live business projects, stock market simulations, entrepreneurship initiatives and drop shipping exercises, these programmes prepare graduates for careers across technology-driven businesses, consulting, finance, marketing, logistics and the corporate sector.

Beyond academics, students actively participate in internships, research, innovation projects, entrepreneurship initiatives and experiential learning opportunities that prepare them for the evolving tourism ecosystem.

The university's "Earn Your Fee Back" philosophy further enables students to gain valuable professional experience while pursuing their education, helping them graduate with stronger industry exposure and career readiness.

With specialised programmes, global collaborations and an experiential learning approach, Lovely Professional University's Mittal School of Business continues to prepare graduates for careers across finance, accounting, management, consulting, technology, logistics, entrepreneurship and the wider corporate sector.