Haier kicks off festive season with exciting consumer offers

Excelsior Correspondent
JAMMU, Oct 5: Haier, the global leader in Home Appliances and Consumer Electronics and World’s Number 1 brand in Major Appliances for 9 consecutive years, has announced a range of attractive consumer offers, bringing joy to the festive celebrations this season. The promotion has begun with the festivities and will last till November 7 across the country.
Haier understands the evolving needs and preferences of the consumers and its product innovations are a testimonial of the same. Thus, boosting the consumer buying sentiment and adding to the festive fervor, the brand has announced a Fixed EMI offer with Bajaj Allianz to bring home any product from its premium range at Rs 2018 only. Haier is also offering unique warranties on its range of products like 3-year warranty on all Haier televisions (80 cms and above) and 4-year extended complete warranty with free installation on Haier split air conditioner range for just Rs 999.
Adding sparkle to your gaieties and to enhance the shopping experience of customers, Haier is offering attractive consumer finance options. Further, an array of attractive consumer offers will be available across all product categories where consumers will get exciting gifts on purchase of Haier products during the promotion period.
Haier also offers free cutlery set with a purchase of any bottom mount refrigerator, free Haier dry iron with any top mount refrigerator, free wine glasses with Haier wine cellars, free Haier steam iron with any front lLoad washing machine, a dry iron free with purchase of any top load washing machine and absolutely free installation on purchase of any Haier water heater.
Commenting on the launch, Eric Braganza, President, Haier Appliances (India) said, “We are extremely happy to announce the lucrative consumer offers for this festive season. With the core focus on our brand philosophy of customer inspired innovation, we aim to forge a stronger bond with our consumers by addressing their evolving needs and expect to have phenomenal festive season sales this year. Following a 360 degree approach this festive season, we will run our marketing initiatives via various platforms such as Electronic, Print, Digital and in-store branding etc.”

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